商务英语谈判实例

时间：2020-12-19 14:35:11 Negotiation 我要投稿

2017年商务英语谈判实例5篇

　　大家在商务英语谈判的时候是怎么跟客户谈判的呢?以下是小编收集的2017年商务英语谈判实例5篇，欢迎大家阅读。

2017年商务英语谈判实例5篇

　　2017年商务英语谈判实例1

　　在进行商务谈判的时候，要认真听对方说的每一句话，如果没有听明白就一定要问清楚，如何请求对方重复或解释呢?

　　Will you repeat it, please?

　　请再说一遍，好吗?

　　Would you mind saying it again?

　　请再说一遍。

　　I beg your pardon?

　　请再说一遍。

　　I'm sorry I didn't catch your meaning. Will you say it again?

　　对不起，我没明白你的意思。您再说一遍吧。

　　I don't understand what you say.

　　我不明白你说什么。

　　I'm sorry I don't follow you.

　　对不起，我不懂你的`话。

　　Will you speak a little more slowly?

　　请说慢一点。

　　Will you slow down a bit? I can't follow you.

　　请再说慢一点吧。我没明白。

　　Will you explain what you mean?

　　请解释一下你的意思吧。

　　Could you be more specific?

　　能否再具体一些。

　　2017年商务英语谈判实例2

　　Dan Smith是一位美国的健身用品经销商，此次是Robert Liu第一回与他交手。就在短短几分钟的交谈中，Robert Liu既感到这位大汉粗犷的外表，藏有狡兔的心思――他肯定是沙场老将，自己绝不可掉以轻心。双方第一回过招如下：

　　D: I‘d like to get the ball rolling(开始)by talking about prices.

　　R: Shoot.(洗耳恭听)I‘d be happy to answer any questions you may have.

　　D: Your products are very good. But I‘m a little worried about the prices you‘re asking.

　　R: You think we about be asking for more?(laughs)

　　D: (chuckles莞尔) That‘s not exactly what I had in mind. I know your research costs are high, but what I‘d like is a 25% discount.

　　R: That seems to be a little high, Mr. Smith. I don‘t know how we can make a profit with those numbers.

　　D: Please, Robert, call me Dan. (pause) Well, if we promise future business――volume sales(大笔交易)――that will slash your costs(大量减低成本)for making the Exec-U-ciser, right?

　　R: Yes, but it‘s hard to see how you can place such large orders. How could you turn over(销磬)so many? (pause) We‘d need a guarantee of future business, not just a promise.

　　D: We said we wanted 1000 pieces over a six-month period. What if we place orders for twelve months, with a guarantee?

　　R: If you can guarantee that on paper, I think we can discuss this further.

　　2017年商务英语谈判实例3

　　Robert回公司呈报Dan的提案后，老板很满意对方的采购计划;但在折扣方面则希望Robert能继续维持强硬的态度，尽量探出对方的底线。就在这七上七八的价格翘翘板上，双方是否能找到彼此地平衡点呢?请看下面分解:

　　R: Even with volume sales, our coats for the Exec-U-Ciser won‘t go down much.

　　D: Just what are you proposing?

　　R: We could take a cut(降低)on the price. But 25% would slash our profit margin(毛利率).We suggest a compromise――10%.

　　D: That‘s a big change from 25! 10 is beyond my negotiating limit. (pause) Any other ideas?

　　R: I don‘t think I can change it right now. Why don‘t we talk again tomorrow?

　　D: Sure. I must talk to my office anyway. I hope we can find some common ground(共同信念)on this.

　　NEXT DAY

　　D: Robert, I‘ve been instructed to reject the numbers you proposed; but we can try to come up with some thing else.

　　R: I hope so, Dan. My instructions are to negotiate hard on this deal――but I‘m try very hard to reach some middle ground(互相妥协).

　　D: I understand. We propose a structured deal(阶段式和约). For the first six months, we get a discount of 20%, and the next six months we get 15%.

　　R: Dan, I can‘t bring those numbers back to my office――they‘ll turn it down flat(打回票).

　　D: Then you‘ll have to think of something better, Robert.

　　2017年商务英语谈判实例4

　　Jack: I would appreciate it very much if you could arrange for me a meeting with your delegation leaders. You see, it's my sincere desire to establish business relations with these corporations.

　　Wang: Certainly. I think it's also their hope to start business with you.

　　Jack: That sounds encouraging. When do you think you could arrange the meeting? I find myself a bit too anxious for it.

　　Wang: Don't worry. I shall certainly do it to your satisfaction. I'll first let them know of your intention. And then I'll make arrangements for you to meet each of them separately.

　　Jack: That would be terrific.

　　参考译文：

　　杰克：如果你能安排我和你们代表团领导见面，我将非常感激。你知道，我真诚希望和这些公司建立贸易关系。

　　王：当然。我想他们也一定希望和您开展贸易往来的。

　　杰克：这确实令人感到鼓舞。你什么时候能安排呢?我感到有点等不及了。

　　王：别担心。我肯定会妥善安排令你满意的。我将先把您的意图告诉他们，而后将安排您和他们分别会晤。

　　杰克：那就太好了。

　　2017年商务英语谈判实例5

　　Robert在前面的谈判最后提出签约十年的要求，Kevin会不会答应呢?如果答案是否决的话，Robert又有何打算?他一心为公司的利益打算，极力争取技术转移地协定，而对方会甘心出让此项比金钱更珍贵的资产吗?请看以下分解：

　　K: We can't sign any commitment for ten years. But if your production quality is good after the first year, we could extend the contract and increase our yearly purchase.

　　R: That sounds reasonable. But could you shed some light on(透露)the size of your orders?

　　K: If we are happy with your quality, we might increase our purchase to 100,000 a year, for a two-year period.

　　R: Excuse me, Mr. Hughes, but it seems to me we're giving up too much in this case. We'd be giving up the five-year guarantee for increased yearly sales.

　　K: Mr. Liu, you've got to give up something to get something.

　　R: If you're asking us to take such a large gamble(冒险)for just two year's sales, I'm sorry, but you're not in our ballpark(接受的范围).

　　K: What would it take to keep Pacer interested?

　　R: A three-year guarantee, not two. And a qualilty inspection(质量检查)tour after one year is fine, but we'd like some of our personnel on the team.

　　K: Acceptable. Anything else?

　　R: We'd be making huge capital outlay(资本支出)for the production process, so we'd like to set up a technology transfer agreement, to help us get off the ground(取得初步进步).

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