Business Sales Letter

A business sales letter is written to a customer to promote a service or product. The typical sales letter uses language that helps in convincing and persuading the clients in every possible manner. The letter helps in creating awareness about a new product launched in the market. It is used to explain the features of the service to the customer. It is also used in acknowledging the receipt of payments, discounts etc. A sales letter is an excellent way to marketing a product. The sales letter has to be professional and clearly state the service that you are selling. The important facets of the product should be prominently placed in the letter.

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A Sample Business Sales Letter (Print the Sales Letter on the Letterhead) Mark Spencer Sales Manager, AIG Insurance Ltd. 486 Bradley Boulevard, Richland, WA, United States (509) 943-4400 August 11, 2009 Philip Clooney Director, Ace Travel Company 3601 N 20th Ave, Pasco, WA, United States (509) 547-6352 Dear Mr. Clooney: You have been our loyal customer for last ten years. Our company is launching a new scheme for senior citizens. The scheme is called "Exciting Sixty". It is a Systematic Investment Plan. The scheme will save your tax and is a money back scheme. You have been regularly investing money in our various schemes and we have given good returns. Our professional relationship has survived on mutual understanding and trust that we have shared all through these years. I'm enclosing the brochure of the scheme with this letter. My Sales Representative will call you and come down to the office to explain the details of the scheme whenever you have leisure time. It will be at your disposal. I hope that after going through the brochure you will be interested in the scheme. Waiting for your positive reply. Yours truly, Mark Spencer Sales Manager Enclosure: Brochure of the scheme.